Effective Date: May 19, 2026 · Last Updated: June 12, 2026
Jurisdiction: State of Colorado, United States of America
Summary (not a substitute for reading the full policy)
TruckTracker (“Company,” “we,” “our,” or “us”) is a technology company organized under the laws of the State of Colorado. We operate the TruckTracker mobile and web application (the “Service”), a platform that connects food-truck operators (“Owners”) with consumers (“Customers”) by enabling real-time location sharing and discovery. Our principal place of business is in Colorado, United States.
For purposes of applicable data-protection law, TruckTracker is the “controller” (or equivalent term) of personal information collected through the Service.
Contact Information:
Email: privacy@trucktracker.food
Mailing Address: TruckTracker, Colorado, United States
For data-rights requests specifically: datarights@trucktracker.food
This Privacy Policy applies to all personal information collected, processed, stored, or transmitted by TruckTracker through:
This Policy does not apply to third-party websites, services, or applications that may be linked to or from the Service. We encourage you to review the privacy policies of any third parties before providing your information to them.
We do not intentionally collect sensitive personal information such as racial or ethnic origin, political opinions, religious beliefs, health data, biometric data, financial account numbers, or social security numbers. If you include such information in free-text fields (e.g., a truck description), you do so voluntarily. We encourage you not to share sensitive personal information through the Service.
We process personal information for the following purposes and legal bases:
| Purpose | Legal Basis |
|---|---|
| Creating and managing your account | Contract performance |
| Displaying nearby food trucks based on your location | Contract performance / Consent |
| Enabling Owners to broadcast real-time location | Contract performance / Consent |
| Maintaining and improving the Service | Legitimate interests |
| Detecting fraud, abuse, and security threats | Legitimate interests / Legal obligation |
| Responding to your support requests | Contract performance |
| Sending transactional communications (e.g., password reset) | Contract performance |
| Sending optional product updates (with opt-out) | Consent / Legitimate interests |
| Complying with legal obligations | Legal obligation |
| Enforcing our Terms of Service | Legitimate interests / Contract |
We do not sell your personal information. We do not use your personal information for automated decision-making or profiling that produces legal or similarly significant effects on you.
We share personal information with third-party vendors who process data on our behalf under written data-processing agreements that prohibit them from using your information for their own purposes:
When an Owner activates a live session, their truck name, description, cuisine types, profile photo, and real-time GPS coordinates are made publicly visible within the Service to all users, including unauthenticated visitors. Owners should not share location information they wish to keep private. After a session ends, the truck's most recently reported location remains publicly visible on the truck's profile as its “last seen” location until it is replaced by a new session or deleted under our retention schedule (see Section 6).
We may disclose personal information if we believe in good faith that such disclosure is necessary to: (a) comply with applicable law, regulation, or legal process, including a valid subpoena, court order, or government demand; (b) protect the rights, property, or safety of TruckTracker, our users, or the public; (c) detect, prevent, or otherwise address fraud, security, or technical issues; or (d) enforce our Terms of Service.
If TruckTracker is involved in a merger, acquisition, financing, reorganization, bankruptcy, receivership, sale of assets, or transition of service to another provider, your personal information may be transferred as part of such transaction. We will provide notice before your information is transferred and becomes subject to a different privacy policy.
We may share aggregated, anonymized, or de-identified information — such as aggregate usage statistics or trend data — that cannot reasonably be used to identify you, with third parties for research, marketing, analytics, or other purposes.
We retain personal information for as long as necessary to fulfill the purposes described in this Policy, unless a longer retention period is required or permitted by law. Our general retention practices are:
If you are a Colorado resident, the Colorado Privacy Act (C.R.S. § 6-1-1301 et seq.) grants you the following rights with respect to your personal data:
If you are a California resident, the California Consumer Privacy Act (as amended by the California Privacy Rights Act) may grant you additional rights, including the right to know, delete, correct, and opt out of the sale or sharing of personal information. We do not sell or share personal information with third parties for cross-context behavioral advertising purposes. To exercise California rights, contact us using the information in Section 7.3.
To exercise any of the rights described above, submit a verifiable consumer request to:
We will respond within 45 days of receipt of a verifiable request. If we need additional time (up to an additional 45 days), we will notify you in writing. We will not discriminate against you for exercising your privacy rights.
We may need to verify your identity before processing your request. Verification may include confirming your email address or other account information. We cannot respond to requests if we cannot verify your identity.
If we deny your privacy rights request, we will explain the reason. You may appeal by emailing datarights@trucktracker.food with the subject line “Privacy Rights Appeal.” We will respond within 45 days. If your appeal is denied, Colorado residents may contact the Colorado Attorney General at coag.gov.
You may delete your account at any time through the app settings (when available) or by emailing datarights@trucktracker.food. Upon verified deletion, we will remove your personal data from active systems within 30 days, subject to legal holds and the backup retention schedule described in Section 6.
We use the following types of cookies and similar technologies:
Local Storage: We also use browser localStorage (not cookies) to store your preferences on-device, including your saved truck favorites (when not signed in), nearby search radius, and analytics consent choice. This data is stored only on your device and is never transmitted to our servers except where noted (e.g., favorites are synced to your account when you sign in). You can clear localStorage at any time through your browser settings.
Analytics: We use Vercel Analytics to collect aggregate, anonymized usage statistics. Analytics are only loaded after you provide consent via the cookie banner. You may withdraw consent at any time through the cookie settings.
We do not use advertising cookies, cross-site tracking pixels, or third-party behavioral profiling cookies.
You may configure your browser to reject all cookies or to alert you when a cookie is set. Note that disabling strictly necessary cookies will prevent you from using authenticated features of the Service.
The Service is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child under 13 has provided personal information to us, contact us immediately at privacy@trucktracker.food. We will promptly delete such information. If we learn that we have collected personal information from a child under 13 without verifiable parental consent, we will take steps to delete that information.
Users between 13 and 18 years of age may use the Service only with the consent and supervision of a parent or legal guardian.
We implement reasonable and appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
No method of transmission over the internet or method of electronic storage is 100% secure. While we strive to use commercially reasonable means to protect your personal information, we cannot guarantee its absolute security. In the event of a data breach that affects your rights and freedoms, we will notify affected users as required by applicable law.
TruckTracker is based in the United States. If you access the Service from outside the United States, your personal information may be transferred to and processed in the United States, where data-protection laws may differ from those in your jurisdiction. By using the Service, you consent to such transfer. Where required by applicable law, we will implement appropriate safeguards for international data transfers.
The Service does not currently respond to “Do Not Track” signals from browsers, as no uniform standard for responding to such signals has been established. We do not engage in cross-site tracking for advertising purposes.
We may update this Privacy Policy from time to time. The “Last Updated” date at the top of this page indicates when the Policy was last revised. If we make material changes, we will notify you by email (if you have provided one), by posting a prominent notice in the Service, or by other means required by applicable law, at least 30 days before the changes take effect. Your continued use of the Service after the effective date constitutes acceptance of the revised Policy.
If you have questions, concerns, or complaints about this Privacy Policy or our data practices, contact us at:
Colorado residents who are not satisfied with our response may file a complaint with the Colorado Attorney General's Office at coag.gov.